A software leader.
A builder at heart.
I’m interested in what technology makes possible — and in doing the work to make it useful.
Connecting the dots.
Then building the system.
As Head of Software at Cambrionix, I work across software leadership, engineering, and product delivery. The work connects physical devices with software and cloud services — a space where technical choices have very real consequences for the people using them.
I care about both sides of the job: giving engineers clarity and room to do good work, and staying close enough to the detail to make sound technical decisions.
Curiosity doesn’t
stop at the day job.
I’m the founder and builder behind AdVentur.ai, an AI marketing product for technical founders. It grew from a familiar tension: there is always more product to build, and marketing keeps slipping down the list.
I also consult independently on AI automation. My interest is in the practical work: understanding a business process, connecting the right tools, and building something a team can confidently use.
Start with the problem
Understand what matters before choosing the technology.
Build to learn
Make something tangible, get it in front of people, and improve it.
Care about the details
Reliability, clarity, and the experience of using the thing all count.
What are you
thinking about?
An automation opportunity, an interesting problem,
or something you’d like to build. I’d love to hear it.